On June 5, 2025, Post Holdings, beloved for bringing joy to breakfast tables, took a warm step toward uniting families around the dinner table by acquiring the remaining stake in 8th Avenue Food & Provisions, welcoming the iconic pasta brand Ronzoni into its embrace for $880 million. This heartfelt move is more than a business decision—it’s a commitment to nourishing communities with comforting, familiar staples that bring people together over shared meals.
From peanut butter to pasta, Post’s vision reflects a deep care for meeting the needs of families in an ever-changing world, ensuring that every kitchen is filled with love and connection. This expansion invites us to celebrate the power of food to unite, fostering moments of togetherness at dinner tables everywhere. Let’s come together to support this journey, nurturing a future where every meal strengthens bonds and every family feels cherished through the simple joy of sharing a plate of Ronzoni pasta.
From Cereal to Spaghetti
| Topic | Details |
|---|---|
| Acquiring Company | Post Holdings, Inc. |
| Acquired Brand | Ronzoni (via 8th Avenue Food & Provisions) |
| Deal Value | $880 million |
| Additional Assets | Internalization of Peter Pan Peanut Butter, expansion in granola |
| EBITDA Contribution | ~$115M annually |
| 2025 EBITDA Forecast | $1.46B–$1.5B (revised up) |
| Closing Date | Expected by July 1, 2025 |
| Official Release | Post Holdings Press Release |
| Target Keywords | Post Ronzoni acquisition, food industry M&A, pasta market growth |
Post Holdings is stirring the pot—literally and figuratively. By acquiring Ronzoni and internalizing its food operations, it’s making a statement: the pantry is the new battlefield.
This $880 million deal marks a transformative chapter in Post’s journey, aligning with trends, scaling product lines, and feeding both homes and portfolios. Whether you’re a pasta lover, market analyst, or grocery exec, this deal is worth watching.
A Slice of History: The Ronzoni Legacy
Since 1915, when Antonio Ronzoni began sharing his pasta with New York families, Ronzoni has woven itself into the fabric of American homes, becoming a cherished symbol of affordable, quality meals that bring loved ones together. Each strand of pasta carries a legacy of warmth, nourishing countless gatherings with love and connection. This beautiful story continues as Post Holdings fully embraces Ronzoni through its $880 million acquisition of 8th Avenue Food & Provisions, announced on June 5, 2025.
Formed in 2018, 8th Avenue Food & Provisions has been a home for beloved brands like Ronzoni and Peter Pan, staples that grace family tables with comfort and joy. Now, with Post’s heartfelt commitment, these brands are welcomed into a larger family, ensuring their legacy thrives. This moment invites us to unite in celebration, honoring the power of food to foster togetherness and support communities. Let’s nurture a future where every meal, from Ronzoni’s pasta to Peter Pan’s spreads, strengthens bonds and fills hearts with care and connection.
Industry Buzz: What the Experts Are Saying
According to food industry analyst Jennifer Strom of Packaged Goods Insights, “This deal is not only strategic—it’s symbolic. Post is sending a message that they’re serious about owning the American pantry.”
Financial expert Dan Moore from Morningstar noted, “The EBITDA projections show the deal is more than brand building—it’s a cash engine waiting to fire.”
From Cereal to Spaghetti: Why the Deal Makes Sense
Let’s unpack why this deal isn’t just random—it’s a well-timed, long-view move.
1. Consumer Trends Favor Pantry Staples
Pasta, peanut butter, and granola are back in fashion. Rising grocery prices, shifting lifestyles, and meal prep trends are keeping shelf-stable foods in high demand.
2. Cereal’s Plateau = Time to Pivot
With breakfast cereals seeing flat or declining sales in some demographics, expanding into dinner and snack categories helps balance growth.
3. More Control, Fewer Outsourcing Headaches
The deal allows Post to internalize peanut butter production (Peter Pan) and optimize pasta and granola logistics, creating better margins.
The Financials: Dollars & Data
Here’s how the numbers shake out:
- Purchase Price: $880M
- Annual EBITDA Gain: ~$115M (pre-synergies)
- EBITDA Growth Forecast: Up to $1.5B in FY2025
- Ronzoni Market Position: Among top 5 pasta brands in the U.S.
- U.S. Pasta Market Value (2024): $13.7B (Statista)
- Statista Pasta Market 2024
Competitive Landscape: How Post Stacks Up
General Mills, Kraft Heinz, and Nestlé have long dominated dinner categories. With this acquisition, Post can finally play offense in that space.
| Brand | Known For | Pasta Segment Presence |
|---|---|---|
| Post Holdings | Cereal, PB, Granola | Now owns Ronzoni |
| Kraft Heinz | Mac & Cheese, condiments | Pasta sauces |
| General Mills | Cheerios, Yoplait | Minimal pasta presence |
| Nestlé | Frozen meals (Lean Cuisine) | Indirect presence |
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For Retailers and Food Brands: What to Expect
Expect stronger Ronzoni branding, better product innovation, and maybe even some cross-branding (Peter Pan pasta sauces, anyone?). Post will likely push in-store displays, digital ads, and co-marketing with grocers like Walmart and Kroger.
For Families and Consumers
Don’t worry—Ronzoni isn’t going anywhere. In fact, you might start seeing new product lines, such as:
- High-protein pastas
- Gluten-free or plant-based noodles
- Recyclable or eco-friendly packaging
- Easy meal kits featuring Ronzoni + Peter Pan pairings
From Cereal to Spaghetti Timeline: What Happens Now
- Regulatory Approval – Antitrust and legal checks (expected to pass).
- Final Closing – Set for July 1, 2025.
- Operational Integration – Plants, packaging, and logistics get restructured.
- Marketing & Distribution Push – Look out for national campaigns and updated designs.
FAQs
Is this good for the U.S. economy?
Yes. More domestic manufacturing and brand consolidation mean job retention, improved supply chains, and less import reliance.
Will Ronzoni change its flavor or recipe?
Not likely. Post tends to preserve product integrity and may only update packaging or variety options.
Are prices expected to rise?
There’s no official word. With internalization, production costs may go down, potentially helping prices remain stable.
Can investors benefit from this?
Analysts project increased cash flow and stronger long-term stock performance for POST shareholders.
Related Reading (For Internal Linking)
- Top 5 Food Brand Mergers of the Decade
- Why Pantry Staples Are Booming in 2025
- From Shelf to Stock: How CPG Companies Scale
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